In 2009, Usain Bolt set the world record and went down in history.
But behind its mark there is a lot of sweat, training, effort.
2019, ten years later, we are telling the same story, but in a different angle.
Showing a side that no one knows.
The episodes behind the record.
Each page shows the facts that made him accomplish the mark.
But the Bolt's bio could not be an ordinary book.
It should be as fast as him.
A flipbook. Showing an animation of 9.58s, recreating that iconic race.
The pages aren't regular number as well. They are seconds, of course.
We delivered the book to Bolt and also to 70 running influencers and fans.
Silver - Industry Craft - Typography
Silver - Industry Craft - Art Direction
Bronze - Print & Publishing
Grand Prix - Industry Craft
Gold - Design
Silver - Industry Craft